We recently teamed up with Drake University to shoot some of their athletics posters for the coming year. This first shot is a limited edition poster handed out at the Iowa State Fair to build hype for the coming Mens and Womens basketball season (Drake has a very strong basketball program). We came up with this fun composition to showcase star players from each team while accommodating the height differences of the male and female players: The second poster is the 2010 schedule for all of Drake's Fall sports. We wanted to convey a sense of team unity and incorporate a strong sense of Des Moines (hence the background). The tricky part was striking the perfect balance between making the athletes look friendly and tough at the same time. We love how it turned out:
We'll be working again with Drake later this season to photograph their official basketball poster and can't wait! P.S. All of the typography on the posters was done by Shelly Mootz, graphic designer for Drake and all around groovy gal!